Superior Tattoo Knows the Net
Misspellings can often yield great search results and the reason is because companies always pursue the correct spelling and a lot of people on the Internet are not the world’s greatest spellers.
Take the word “tattoo” for instance. Many people will do searches for “tatoo equipment” instead of “tattoo equipment.” The results change and the misspelled word is sought after less often so it’s easier for businesses that realize this to get high rankings. The same holds true with “tatto kits” instead of “tattoo kits.” Most places that sell wholesale tattoo supply will know some of the variations but not all this is an important opportunity for those that get it.